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EAI Blog

FAQs

Frequently Asked Questions

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The idea for EAI was born out of frustration and empathy. After retiring from his Olympic career, Bill Schuffenhauer, one of EAI’s founders, realized how many athletes struggle to navigate life after sports. They’re often left to redefine their identities without the support or tools they need. Bill’s own journey of resilience inspired him to build a space where athletes could thrive beyond the field.

Alongside Bill, Andrea Miller, a visionary entrepreneur with a gift for turning ideas into reality, and Paul Miller, an experienced educator with a passion for helping people achieve at high levels, shared a deep commitment to helping others uncover their potential. Recognizing the need for a strong legal and business strategist, Lucinda Fanta—with decades of experience in equestrian sports, media relations, nonprofit management and a love for the Spirit of the Olympics—immediately saw that Milt Thompson, a seasoned attorney and philanthropist with a deep understanding of legacy, would be a perfect addition to the EAI Team. With Milt’s extensive experience in guiding athletes and executives toward meaningful post-career opportunities, the team came together to form EAI as a lifeline for those ready to channel their greatness into creating a lasting impact.

EAI envisions a world where professional athletes, executives, and leaders are supported in their transition to their next chapter. The organization aims to become the go-to agency for individuals who want to:

  • Build meaningful impact beyond their initial success.
  • Share their stories in ways that inspire and uplift others.
  • Develop their personal brands and leave a lasting legacy.
  • Connect with a community of like-minded high achievers.


The ultimate goal is to help clients discover their
purpose and turn their experiences into a ripple effect of positive change.

Athletes and executives share a unique challenge: their identities are often tied to their achievements. When their careers shift or end, they can feel lost or undervalued. EAI bridges this gap by offering services that cater to their unique needs.

By blending the discipline and resilience of athletes with the strategic and visionary mindset of executives, EAI creates an environment where both groups can thrive.

EAI stands out because it’s more than a business—it’s a movement and a community. Key differentiators include:

1. White-Glove Service: Clients receive done-for-you solutions for everything from branding and content creation to book writing and marketing strategies.
2. Legacy Building: EAI doesn’t just help clients achieve their goals; it helps them create a lasting legacy that transcends their careers.

3. Community Focus: EAI fosters a think-tank environment where clients collaborate, brainstorm, and uplift one another.

4. Unparalleled Access: With a team of EAI Executives and Elite Leaders like Bill Schuffenhauer, Andrea Miller, Dan Clark, Fred Mitchell, Leah Amico, Lyn St. James, and Milt Thompson, EAI provides expert guidance tailored to each client’s journey

EAI exists because its founders believe in the power of purpose and legacy. They’ve seen firsthand how many high achievers struggle to transition when their careers evolve or end. The mission is simple:

● To help people uncover the greatness within them.

● To provide tools, mentorship, and resources that empower clients to live meaningful, purpose-driven lives.

● To ensure that no one’s story ends when their first chapter closes—instead, it becomes the foundation for their next success.

As Bill Schuffenhauer puts it: “It’s not about me—it’s about us. This isn’t just a company. It’s a community of people willing to serve one another at the highest level.”

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EAI is here for professional athletes and top executives at every stage of their career. Whether you’re currently competing, transitioning to something new, or years into retirement, we help you turn your experiences into impactful opportunities. If this sounds like you, let us know more details on our Inquiry Form—we’d love to hear from you!

We offer a range of services designed to help you thrive:

  • Traditional sports representation for sponsorships, endorsements, and media opportunities.
  • Personal branding to build your identity through websites, books, and marketing materials.
  • Community access to connect with like-minded athletes and executives.
  • Strategic guidance for launching new ventures like speaking, consulting, or content creation.


Ready to learn more? Reach out through our
Inquiry Form.

We take the guesswork out of building your brand. From websites to books, we craft custom strategies and materials that position you as a leader in your field. If you’re ready to get started, fill out our  Inquiry Form, and our team will review your info and book a call with you.

We handle the details so you can focus on what you love. Our team negotiates sponsorships, endorsements, and speaking opportunities, aligning them with your goals. Interested? Start the conversation with our Inquiry Form.

The first step is simple: let’s talk! Schedule a strategy call with us through the Inquiry Form so we can get to know you and create a plan tailored to your goals.

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Our mission is to empower athletes and executives to transition into new ventures while building lasting legacies. We provide the tools, resources, and connections to make that happen.

EAI offers opportunities to sponsor events, co-brand initiatives, and provide resources for our community of high-achieving clients. If you’re interested in partnering, let us know through the Inquiry Form.

We create meaningful connections between sponsors and our clients through curated introductions, events, and collaborations. It’s all about aligning the right opportunities with the right people.

By partnering with us, your brand aligns with top-tier athletes and executives who are driving change and making an impact. Let’s explore how we can work together—start by filling out the Inquiry Form. Form.

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We’re more than just a branding agency or representation firm. EAI combines traditional sports representation, personal branding, and community building to help our clients achieve lasting success.

Absolutely! We’re happy to connect you with the right person for your story. Submit your request through the Inquiry Form, and we’ll be in touch.

Yes, we do. Our press kit includes high-quality images, logos, and key details about our mission and services. You can request it through the Inquiry Form.

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Booking an EAI client is easy—just fill out the Inquiry Form, and let us know the details of your event. We’ll take it from there!

Our clients are experienced speakers and leaders who are perfect for keynotes, conferences, workshops, panels, and more.

We ensure everything runs smoothly by providing coaching, marketing materials, and behind-the-scenes support for a seamless experience.

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As part of our community, you’ll gain access to exclusive events, mentorship from Elite Leaders, and opportunities to connect with other high-performing individuals.

We value the voices and expertise of our members. You can mentor others, share your story, or participate in events as a speaker or collaborator. Let us know how you’d like to get involved by contacting us through the Inquiry Form.

Of course! Our community is designed to keep you connected and supported, no matter where your journey takes you.

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That’s why we’re here. Our team will help you clarify your goals and map out a plan to achieve them. Start by reaching out through the Inquiry Form.

While we specialize in working with athletes and executives, anyone with a vision for growth and success is welcome to explore our services.

Download our free guide, “The First Step to Reinventing Yourself,” or schedule a call to chat with us through the General Inquiry Form.

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We’re always looking for talented professionals and passionate collaborators. If you’re interested in joining our team or partnering with us, click the “Explore Opportunities” button below and let us know!

From branding and marketing to client support and project management, we’re always seeking great people to join us. Click the “Explore Opportunities” button below to see how you can get involved.

Yes! If you’re a designer, developer, writer, or other service provider, we’d love to hear from you. Share your details through the “Explore Opportunities” button below.

Definitely. If your organization aligns with our mission, let’s explore ways we can work together. Click the “Explore Opportunities” button below to start the conversation.

Your experience is powerful. Now, let’s turn it into something even bigger. Not sure what’s next?

Your experience is powerful. Now, let’s turn it into something even bigger. Not sure what’s next?

Let’s Talk About What’s Possible.

Get in Touch

Careers & Collaboration

If you’re excited to join the EAI team or explore ways we can work together, this is the form for you.